Q competed against two big international advertising firms and won the agency pitch for NORD/LB. We developed a striking ad campaign, emphasizing the strengths of this major state bank and introducing its successful lines of business to a broader public. The ads, with their clear language and impressive images, will appear in mass-circulation newspapers such as Frankfurter Allgemeine Zeitung, Handelsblatt, Financial Times Germany, and WELT. Our creative team is providing corporate design and publications services to the NORB/LB as well. In spite of the financial crisis, the NORD/LB is maintaining its success: With 5,500 employees and total assets of more than 238 billion Euro, the NORD/LB is one of the top ten banks in Germany, and it is represented worldwide by the NORD/LB GRUPPE.