Having worked as the creative agency for the Rheingau Musik Festival for more than a decade, we developed some new ideas to differentiate one of Europe’s leading music series and make it even more visible, starting with the 2010 season. The radical reconception, created in close collaboration with the festival team, enhances the brand’s versatility throughout all media. A playful interpretation of the »grapes« logo generates new color harmonies and translucent shapes, helps the viewer almost feel the music, and suggests associations with stage lights through its elliptic forms. Check out our Flash-Portfolio to see more.